GoPro has officially announced the spring launch of their action channel on Roku which will include featured content including as “Deep Sea” and “Full Throttle”,
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By spring 2015, GoPro will offer on-demand original content and featured vids filmed by the GoPro community. Roku has certainly made its name for streaming – that is all Roku does. The very first streaming player made its appearance back in 2008. Since then, millions of people have chosen Roku and stream what they want every day.
The GoPro channel will make it simple for Roku customers to watch GoPro originally-produced and ‘best-of’ user-generated content on their televisions at home. We are excited to bring the world of GoPro to Roku customers as they are one of the most engaged customer bases when it comes to the amount of streaming content they view.
– Adam Dornbusch, GoPro’s Head of Programming
Roku players connect directly to your TV and to your home network to stream entertainment. The GoPro Channel will become a part of the hundreds of free channels on the streaming platform – GoPro will offer distinction due to its user-content fan base. The channel will also offer viewers the ease of bookmarking their favorite vids.
For content producers it’s becoming very clear the niche group of the GoPro media campaign which began in 2013, all ramping up for mostly thrill-seekers and heroes alike. For GoPro, their understanding of social media and the current generation of consumers is vastly growing. Not long from now, it can be said that GoPro has god-fathered a generation of tech savvy-media athletes.
See Roku Streaming Media Player
Featured Image: GoPro via Roku
